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The Brief

For ad and brand teams that need editable multi-size campaigns—not Predis-style social post factories. The Brief (Creatopy rebranded) unifies Ad Studio, Canvas, AI generation, and launch/optimize. Plans are seat/capacity-based with no credit counters: Pro covers design, AI, and broad exports on one seat. Ultra and Team add ad serving on 25+ networks plus Meta/Google publishing. Enterprise adds feeds, API, DAM, and SSO. Start with a 7-day trial—no card required.

Social & Marketing Graphics
$Free trial
The Brief homepage

Use it when

You need production-ready ad sets across sizes and formats, optionally with direct publishing/ad serving, and you can evaluate on a 7-day trial before choosing Pro, Ultra, Team, or Enterprise.

What it does well

  • Ad Studio + Canvas: import PSD/Figma, Magic Animator, smart resize, templates, and AI for image/video/copy—positioned as included usage without credit packs
  • Pro: single seat, 5 Brand Kits, 250 GB, exports JPG/PNG/WEBP/GIF/HTML5/MP4/PDF/AMP, Shopify/Drive/Dropbox integrations
  • Ultra: expanded AI/export capacity, ad serving on 25+ networks, publish to Meta & Google Ads, AI Translate, A/B testing, ~100k ad-serving impressions/month, 20 Brand Kits, 1 TB
  • Team (2–10 seats): shared brand systems, roles, real-time co-editing, pooled ad-serving; Enterprise adds feeds, API, white-label, DAM, SSO/SCIM

Skip it when

  • You only need lightweight social posts without ad-network specs—Predis/Simplified/VistaCreate may fit better
  • You need Meta/Google publish or ad serving on Pro—the live compare table starts those at Ultra/Team
  • You need a free forever plan—the public path is a 7-day trial (no card) then Pro/Ultra/Team/Enterprise
  • You need pure NLE video editing rather than HTML5/MP4 ad production and resize-at-scale

Fits your workflow

Start free trial → build or import in Ad Studio/Canvas → generate variants and resize → export or Launch to networks on Ultra/Team+. Move to Team for co-editing seats; Enterprise when you need feeds, API, or SSO. Confirm fair-usage limits in-app before a huge localization sprint.

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